June is over and I’m far earlier with this report than with the last one, here it goes:
If you are new to this series, let me explain it to you: Since Android is an open platform, I decided to be open about the income I’m making with my private Android apps too. In the last report I aimed to reach $2,000 for the last month. You will see if it worked out.
For all income reports, please click here.
3D Invaders – about 267,000 installs (+11k), 14% active
AL Voice Recorder – about 815,000 installs (+34k), 19% active
AL Voice Recorder Ad Free – 1,133 installs (+45), 33% active
Droid-Blog.net Android App – 530 installs (+19), 13% active
SmsToSpeech full – 778 installs (+11), 26% active
45,000 new downloads, that’s a not a good result.
What did I do?
Nothing big, a few bug fixes.
Here are some statistics from the two advertising networks I’m using, AdMob and Madvertise. Please read the second income report for an explanation of the following numbers.
Requests: 533,586 (-52k)
Impressions: 530,543 (-49k)
Fill Rate: 99.43% (+0.51%)
Clicks: 19,134 (-3.9k)
CTR: 3.61% (-0.37%)
eCPM: $1.97 (+$0.45)
House Ads: 4,538(+3,261)
Adjusted Requests: 538,124 (-49k)
Adjusted Fill Rate: 98.59% (-0.11%)
Requests: 731,824 (-399k)
Impressions: 39,698 (-7k)
Fill Rate: 5.42% (+1.3%)
Clicks: 1,698 (+256)
CTR: 4.28% (+1.19%)
eCPM: $3.37 (+$0.14)
Interestingly a way bigger loss in requests and impressions on the madvertise side than on AdMob’s. Still, their results got a little better, maybe there’s even more room for improvement in the next months.
Here are the numbers:
3D Invaders: $295.55
AL Voice Recorder: $750.54
AdMob Total: $1,046.09 (+$166.26)
3D Invaders: ~$57.25
AL Voice Recorder: ~$76.63
madvertise Total: ~$133.88 (-$17.02)
Market sales: ~$114.46 (+$13.60)
In-App purchases: ~$12.39 (+$0.83)
Total: ~$1,306.82 (+$163.66)
A little increase but not $2000.
I didn’t reach my last month’s goal, so, again, it will be $2,000 for the month of July.
Please feel free to share your own experiences and hints in the comments. Ask questions, share, do whatever you like.